The provision of the 2008 romantic comedy, Bachna Ae Haseeno, on the Netflix streaming platform permits viewers entry to the movie via a subscription service. As a Bollywood title, its presence broadens the choice of Indian cinema out there to subscribers.
Offering entry to older movies on streaming companies gives advantages akin to elevated visibility and potential for rediscovery by new audiences. Traditionally, movies have been restricted by bodily distribution, however streaming eliminates that barrier and offers on-demand viewing.
