The phrase refers to interactive digital leisure experiences centered on or impressed by the Netflix sequence “Outer Banks.” These experiences usually contain gameplay parts that permit customers to interact with the present’s characters, settings, and storylines in a extra immersive manner than merely watching the episodes. An instance consists of role-playing adventures the place gamers make selections that affect the narrative, mimicking the selections the characters face within the sequence.
Digital tie-ins, corresponding to interactive experiences primarily based on fashionable media, present avenues for deeper viewers engagement and model reinforcement. The potential advantages embody heightened fan loyalty, prolonged interplay with core mental property, and novel advertising alternatives. Traditionally, such tie-ins have developed from easy on-line quizzes to classy, narrative-driven video games that improve the viewers’s connection to the unique materials.
